BrainstormingThis is a featured page

Brainstorming attempts to draw out peoples creativity through idea generation. It is a good way to quickly identify the key opportunities and risks inherent in an issue and to determine different future possibilities and alternate long-term strategies.

Brainstorming usually involves four principles:

o Developing a lot of ideas in a short space of time around a chosen issue
o Deferring discussion and judgement until the idea generation phase has completed
o Encouraging out-of-box-thinking
o Building off one idea to create others

The facilitator of the brainstorm encourages the participants to offer solutions to the issue at hand.
All ideas are encouraged however, seemingly off the wall. Criticism of ideas offered is strictly not allowed.
Ideas are recorded without regard to ordering.

After the idea gathering process is exhausted the participants sort, order and rank according to priority. Duplicate and similar ideas are consolidated. The finalist is then used to determine next steps and actions.

Further reference: Thinkertoys: A Handbook of Creative-Thinking Techniques, Michael Michalko, Ten Speed Press, 2006


thryller
thryller
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