Organizations have spent much time and effort building walls to keep secrets and remain enigmatic. This has lead to a great deal of posturing and double guessing. I would cite as an example the way that retailers treat many of their suppliers. On a day to day basis they concentrate almost entirely on short term issues - what is your best promotional price, how can we get more funding from you for promotions, what unique packs / promotions will you produce for our customers? The result is teams of intelligent people who find their energy sapped and have no time or inclination to look to the future. Do we need to change the paradigm? Should we concentrate more on cooperating on key issues such as environment, energy utilization, smart packaging? I am not asking for collusion but I am asking for shared vision and cross company / industry teams with shared challenging objectives.
The discussions about deal prices will always go on but there should be much more to corporate life than that - shouldn't there?

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